Initiatives
Interwine China
Location: Guangzhou
Date: 25-25 maggio 2024
Type of event: Fiera di settore
Link: www.interwine.org
The event attracts exhibitors and visitors from over 72 countries, including producers, distributors, sommeliers, buyers, and wine enthusiasts. The fair offers a broad platform for the presentation and tasting of wines and spirits, as well as for networking and training. Events include tastings, seminars, B2B meetings, and competitions, which help promote and strengthen business relationships between international wine producers and Chinese distributors. Interwine is recognized for its ability to facilitate the entry of new brands into the Chinese market and for supporting the marketing strategies of wine companies. With an exhibition area of 30,000 square meters, the 32nd edition of Interwine welcomed 496 exhibitors from around the world, presenting over 10,000 wines from 30 different countries. It attracted professionals from various cities in Guangdong, as well as from Guangxi, Hunan, Henan, Sichuan, and other regions.